Card payments, small merchants

PCI DSS compliance help for small Canadian merchants

PCI compliance Canada-wide follows one global standard, PCI DSS v4.0.1, published by the PCI Security Standards Council.1 A small merchant usually proves it with a self-assessment questionnaire (SAQ) chosen with its acquirer, and some also need quarterly scans by an Approved Scanning Vendor.315 We map how cards reach you, fix the gaps and prepare your SAQ material.

The owner of a small bakery, in her sixties, in a green apron behind a wooden counter, loaves on the shelves behind her and a card payment terminal beside her hands
PCI DSS starts at the counter: where the card is tapped decides how much of your business is in scope.

A person here calls you back the same business day, usually within an hour.

  • Written permission first
  • A report in plain words
  • Checked again after the fix

PCI DSS in Canada: what it is and who it applies to

PCI DSS is the Payment Card Industry Data Security Standard, a baseline of technical and operational requirements for any business that stores, processes or transmits cardholder data, or that can affect the security of that data.2 The PCI Security Standards Council writes it, so a café in Ottawa and an online store in Gatineau answer to the same document.

The obligation reaches a merchant through the card brands and the acquirer. The Council publishes the standard and the questionnaires, while the individual payment brands decide whether a small merchant has to validate compliance, and the Council tells merchants to ask their acquirer, the bank or processor that settles their card sales, or the brand itself.3 The Canadian Centre for Cyber Security makes the same point for small organizations: its baseline controls ask that point-of-sale systems sit behind a firewall, apart from the internet and the office network, and that organizations consider following PCI DSS.18

PCI DSS dates a Canadian merchant should know
FactWhat the source statesSource
Current versionPCI DSS v4.0.1, a limited revision published on 11 June 2024, with no additional or deleted requirements1
Previous versionPCI DSS v4.0 retired on 31 December 20241
New requirementsOf the 64 new requirements in v4.x, 51 were future-dated and effective as of 31 March 20254
QuestionnairesSAQs for v4.0.1 published on 15 October 2024; the SAQ A revision of January 2025 took effect on 31 March 202556
What comes nextRequest for comments on v4.0.1 from 3 June to 20 July 2026, to shape the next iteration of the standard8

Which PCI SAQ applies to your business

The PCI DSS SAQ that applies to you depends on one thing: the path a card number takes from the customer to the processor. Each self-assessment questionnaire covers only the requirements that fit one kind of payment setup, and the Council asks merchants to confirm eligibility with their acquirer, the payment brand or another compliance entity before they start.95

A business with a counter terminal and an online store can end up with two questionnaires or one larger one. The table shows the usual starting point; your acquirer has the final word.

How you take cards and the questionnaire that usually matches
How cards reach youQuestionnaireSource
Online, and the payment page is a redirect to, or an embedded form from, a PCI DSS compliant providerSAQ A7
Online, and your own website controls how customers reach the provider, without receiving card data itselfSAQ A-EP11
Imprint machine or standalone dial-out terminal on a phone lineSAQ B12
Standalone PCI-approved terminal on an IP connection, kept apart from other devices in its network zoneSAQ B-IP9
Card numbers keyed into a virtual terminal on a standalone computerSAQ C-VT9
Point-of-sale or other payment application connected to the internet, with no stored card dataSAQ C13
Terminals from a validated, PCI-listed point-to-point encryption solutionSAQ P2PE14
A phone or tablet with a secure card reader, as part of a listed SPoC solutionSAQ SPoC9
Any setup outside the lines above, including card data stored on your systemsSAQ D for merchants10
How do card numbers reach the processor? Online Provider's hosted or embedded payment form Usually SAQ A Online Your site steers the customer, no card data Usually SAQ A-EP At the counter Standalone terminal SAQ B, B-IP or P2PE, depending on the terminal Anywhere Card data on your own systems Usually SAQ D In every case Your acquirer confirms; you sign the SAQ and AOC
The path a card number takes decides the PCI DSS questionnaire. Your acquirer confirms the final choice.

What changed in PCI DSS 4.0 and 4.0.1 for small merchants

The big change came with PCI DSS 4.0: of its 64 new requirements, 51 were future-dated and became effective on 31 March 2025, so a questionnaire filled in today reflects the full v4.x standard.4 Version 4.0.1, published in June 2024, corrected and clarified wording and added no requirements.1

Online merchants felt the change most. The Council's 2024 guidance named quarterly ASV scans for SAQ A e-commerce merchants among the new requirements, along with an annual scope confirmation under requirement 12.5.2.4 In January 2025 the Council took two payment-page script requirements, 6.4.3 and 11.6.1, and the supporting risk analysis 12.3.1 out of SAQ A, and added an eligibility criterion in their place: the merchant confirms its site is not susceptible to attacks from scripts that could affect its e-commerce systems.6

The Council's FAQ 1588 explains how that confirmation works. It applies to pages that embed a provider's payment form, such as an iframe, and leaves out pages that redirect customers to the provider. The merchant confirms either through script-protection techniques, deployed by itself or a third party, or with written confirmation from its PCI DSS compliant provider that the embedded form, set up as instructed, protects the page.7 The underlying requirements stay in PCI DSS itself.6

Do you need a quarterly ASV scan?

You need a quarterly ASV scan when your questionnaire includes requirement 11.3.2, which asks for evidence of passing external scans performed by an Approved Scanning Vendor at least once every three months.15 For an SAQ A merchant, the Council limits those scans to the e-commerce system that hosts the web page redirecting to, or embedding, the provider's payment form.15 Your acquirer confirms which questionnaire, and therefore which scans, apply.

An ASV is an organization whose scanning solution PCI SSC has tested and approved before listing it, and which is re-approved every year; the Council's listing confirms the qualification and states that the Council does not endorse the vendor.16 We are not an ASV. When an ASV scan is needed, you sign with a listed vendor, we help set the targets, read the report with you and fix what fails, and the vendor rescans until the result passes. Our own vulnerability scanning is useful between quarters, and it never replaces the ASV report your acquirer asks for.

Who does what: merchant, acquirer, ASV, QSA and itopsi

Each party in PCI compliance has a fixed role, and the merchant is the one who signs. Qualified Security Assessor companies are independent security organizations qualified by the PCI Security Standards Council to validate an entity's adherence to PCI DSS.17 Whether a small merchant may self-assess or needs a QSA is set by the payment brands and passed on by the acquirer.3

Roles in PCI DSS compliance for a small merchant
PartyRoleSource
Your business (the merchant)Completes the SAQ; a merchant executive officer signs the attestation of compliance (AOC)12
Acquirer or payment brandDecides whether and how a small merchant validates, and confirms the questionnaire3
Approved Scanning Vendor (ASV)Runs the external scans for requirement 11.3.2 with a solution tested and approved by PCI SSC16
Qualified Security Assessor (QSA)Independent organization qualified to validate adherence to PCI DSS, when an on-site assessment is required17
itopsi (INNOVA CONSULT LTD.)Maps the card data path, fixes gaps, prepares the material your business uses to answer the SAQScope letter

How a payment provider changes your PCI scope

A good payment provider shrinks your PCI scope; the duty to validate stays with your business. When a hosted checkout or an embedded payment form takes the card number, your systems never hold it, and the questionnaire can be the short SAQ A. The website that sends customers to that form is still in scope, which is why the script criterion and the ASV scan apply to it.715

At the counter, a validated point-to-point encryption terminal keeps clear card numbers off your computers and leads to SAQ P2PE, while an internet-connected point-of-sale system leads to SAQ C.1413 Changing the setup is often the simplest fix, so we look at it first.

What we do for PCI DSS compliance

Our PCI work prepares and fixes; the questionnaire and its signature remain yours. It starts with a 30-minute conversation and a scope letter that names the card channels, the systems and the dates.

A map of how card data moves

We trace every channel: terminals, the online checkout, phone orders and any inbox where a card number might land. The map shows which systems are in scope and which can leave it.

An SAQ recommendation you can take to your acquirer

We match each channel to the questionnaire the PCI SSC eligibility criteria point to, write down why, and list the questions to confirm with your acquirer or payment provider.

Fixes on the systems that matter

We correct what the questionnaire will ask about: the website and payment page, accounts and passwords, updates, separation of the payment terminals from the office network, logging, and the provider's own attestation for the services you use.

ASV coordination and a folder for the SAQ and AOC

When an external scan applies, we work with the ASV you contract and fix what fails. The evidence folder shows the person who signs what stands behind every yes.

What you have in hand when the work is done

You keep a plain-language record of your card setup and the evidence behind it. The report belongs to your business.

  • A diagram of how card data reaches the processor, channel by channel
  • A recommended SAQ for each channel, with the reasons and the questions for your acquirer
  • The settings we changed, with a before-and-after report
  • A folder of material for your SAQ and AOC, which your business completes and signs
  • The ASV scan results and the record of what was fixed, when a scan applies

Why a contracted team: the risks of doing it alone, with a chatbot or a freelancer

Owners who fill in the questionnaire alone often pick the shortest SAQ and tick yes from memory. After a breach, that signed attestation is what the acquirer reads first, and a wrong yes weighs more than an honest gap.

A chatbot can describe SAQ types in general terms, yet it cannot see that your terminal shares a network with the office computers or that an old plugin loads scripts on the checkout page. A freelancer can patch the website, and the evidence, the scope decisions and the link with the ASV usually stay undocumented.

A contracted team works under a written scope, keeps dated evidence for each answer, hands the folder to you and remains reachable when the acquirer asks a question. INNOVA CONSULT LTD. carries commercial general liability insurance, and the price is fixed before work begins.

Five plain reasons to trust us with this

  • A registered Canadian company

    INNOVA CONSULT LTD., federal corporation 1522612-1, based in Ottawa. itopsi is its brand.

  • In practice since 2013

    The group behind itopsi has run legal and marketing practices since 2013. Its founder has worked in law and compliance for more than 14 years.

  • We run servers of our own

    Our own servers and more than 80 websites are checked for known vulnerabilities every day.

  • Insured

    Commercial general liability insurance of CAD 1 million is in force.

  • Your scope, your report

    A fixed scope in a signed letter before any work starts. Licences and equipment at cost, with no vendor commission. The report belongs to you.

How the work goes

Five steps, in the same order every time.

Before any test, you sign a scope letter: what we test, on which dates, who to call, and what we must leave alone.

Your signature comes first

  1. Step 1

    We agree what to check

    A short call, or the form at the foot of this page. Together we decide which website, server or office systems we look at.

  2. Step 2

    You sign the scope letter

    It sets the targets, the dates, the contacts, and what we must leave alone. Work starts only once it is signed.

  3. Step 3

    We check, and write it down

    One report in plain words for you, with the technical detail attached for whoever looks after your systems.

  4. Step 4

    We fix it

    We make the repairs ourselves, or together with your current IT provider or web developer.

  5. Step 5

    We check again

    A second check confirms that each problem is closed.

What it costs

Each job is a different size, so each one gets a fixed quote once the scope is agreed. You see the price in writing before any work starts.

  • A fixed quote once the scope is agreed
  • The price in writing before work starts
  • A second check after the fixes
Questions

Questions owners ask us

Your question is missing? Leave your number and ask it in your own words.

Which PCI SAQ applies to our business?
It depends on how card numbers reach your processor. A hosted or embedded online checkout usually points to SAQ A, a standalone dial-out terminal to SAQ B, an IP terminal kept apart from other devices to SAQ B-IP, and a validated point-to-point encryption terminal to SAQ P2PE. Card data stored on your own systems usually means SAQ D. Your acquirer confirms the questionnaire before you complete it.
What changed in PCI DSS 4.0?
PCI DSS 4.0 added 64 new requirements, and 51 of them were future-dated until 31 March 2025, so they now apply in full. Version 4.0.1, published in June 2024, clarified wording without adding requirements. For online merchants on SAQ A, quarterly scans by an Approved Scanning Vendor were added, and the January 2025 revision replaced two payment-page script requirements with an eligibility criterion.
Do we need a quarterly ASV scan?
You do when your questionnaire includes requirement 11.3.2: passing external scans by an Approved Scanning Vendor at least once every three months. For SAQ A merchants this covers the system that hosts the web page leading to the payment form. Terminal-only setups on SAQ B usually have no such scan. Your acquirer confirms what applies, and the scans come from a vendor listed by PCI SSC.
Does using Stripe or Square make us PCI compliant?
A provider that hosts the checkout or the payment form takes most card handling off your systems, which shrinks your scope and often leads to the short SAQ A. Your business still validates, still answers for the website that links to the payment form and, when the form is embedded in your page, confirms that page is protected from malicious scripts. The provider's own compliance covers its service, and your attestation covers yours.
Is PCI DSS the law in Canada?
PCI DSS is an industry standard from the PCI Security Standards Council. The payment brands decide whether a small merchant has to validate compliance, and your acquirer tells you what applies to your business. Separately, the Canadian Centre for Cyber Security recommends that small organizations isolate point-of-sale systems and consider following PCI DSS. Privacy law questions about card data go to your lawyer.
Can itopsi complete or sign our SAQ?
Your business completes the SAQ, and an executive officer signs the attestation of compliance, because it is a statement by the merchant. We prepare the material behind each answer: the card data map, the recommended questionnaire, the dated fixes and the evidence folder. We are not a Qualified Security Assessor or an Approved Scanning Vendor and do not issue a Report on Compliance.
How much does PCI DSS compliance help cost?
The price depends on how many card channels you have, which questionnaire applies, whether an ASV scan is part of it, how many locations and terminals are involved, and whether you want us to fix the findings or only map them. After a 30-minute conversation you receive a scope letter with a fixed price, and the work starts only when you sign it.

Tell us what worries you.

Leave your name and a number. A person here calls you back the same business day, usually within an hour, and asks what you want checked. Would you rather start on your own? The free audit takes about three minutes.

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